SheaMoisture's Impact

Our impact (The SheaMoisture fund )Our impact (The SheaMoisture fund )


Reinvested in our communities through purpose-driven programs, partnerships and donations.

How We Invest

Each year we reinvest at least 1% of net sales directly into economic opportunities for underserved entrepreneurs and Black business owners. We stand committed to celebrating and investing in the beauty and richness of our community.

Impact Highlights

COVID investmentsCOVID investments

$1 million+

In COVID-19 relief provided, with another $1M pledged for community resilience

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Education hours delivered to Black business owners

black owned business investmentsblack owned business investments


Black-owned small businesses
invested in

“This is not just handing out dollars or donations. It’s how we create new possibilities by providing access to entrepreneurial opportunities, and resources to enrich lives, families, and businesses.”

- Simone Jordan, Sundial Global Head of Purpose and Brand Partnerships

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Grant Programs

Direct financial investment to help entrepreneurs scale their businesses and succeed

Fellowships & Scholarships

Fellowships and Scholarships

High-level professional education, development and mentoring programs

Funding Black-Owned Businesses

Crisis Response

Emergency financial support for Black-owned businesses in times of crisis

Our Partners

We cannot do this work alone. We are proud to partner with a number of mission-driven organizations to further support black and brown communities.