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Partners in Your Natural Hair Journey

We are proud to partner with Curly in College to support a community of 30 young men and women as they travel through life not just accepting but enjoying their natural hair. Like us, they are committed to all representations of beauty and the empowerment that comes from embracing one’s own natural assets. As you know, we have been by your side, dedicated to the development of hair, body and skin products that specifically serve your needs. Curly in College is a nationwide organization focused on supporting students who relate to each other through the experience of hair as they journey with limited access to products, transportation, money and time.

The transition to natural hair is a period of self-discovery. Each of our journeys is unique, but so many of us live through similar shared experiences. This collaborative program is designed to support participants as they embark on their own natural hair journey while transitioning from college student to a member of the workforce, using social media to help support and chronicle their individual stories. Knowing that you’re not alone, but part of a larger community with similar goals and challenges makes it easier to navigate that path. We at SheaMoisture have known that from the start, becoming a leader in creating products that work for you!

As you know, we have been by your side, dedicated to the development of hair, body and skin products that specifically serve your needs. Curly in College is a nationwide organization focused on supporting students who relate to each other through the experience of hair as they journey with limited access to products, transportation, money and time.    

We look forward to sharing their journeys with you and we know you will relate to their experiences. It is our hope not to simply educate about proper hair products that help to ease hair into its natural state, but to create a community that supports one another through the emotional passage as well. We hope you’ll gain inspiration from our curly girls (and guys) should you decide to travel your own Natural Hair Journey. And please, share your stories with us, too!

MEET THE CURLIES - JAZMIN>>